This item is a Magic the Gathering playmat, from the Magic Con Minneapolis 2023, featuring Brainstorm artwork by Justin & Alexis Hernandez originally featured as a Secret Lair Showdown.
The playmat is embroidered, i.e. it has been stitched with thread on the borders to improve durability and to make it even more visually stunning.
The eyes are Foil!.
This item is of considerable rarity since it was never sold outside of the event.
The playmat size is around 35cm x 60cm.